000 nam a22 a 4500
999 _c9140
_d9140
001 BD-DhNSU-9140
003 BD-DhNSU
005 20190402134314.0
008 190402s1997 maua|||g |||| 001 0|eng d
010 _a
020 _a0256214387
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5415.135
_b.C72 1997
082 0 0 _a658.802
_bC898s
100 1 _aCravens, David W.
245 0 0 _aStrategic marketing /
_cDavid W. Cravens
250 _a5th ed.
260 _aBoston :
_bIrwin McGraw-Hill,
_cc1997.
300 _axviii, 670 p. ;
_bill. ;
_c24 cm.
500 _aIncludes index.
650 0 _aMarketing
650 0 _aDecision making Markeing
650 4 _aManagement
942 _2lcc
_cBK