000 | nam a22 a 4500 | ||
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999 |
_c9430 _d9430 |
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001 | BD-DhNSU-9430 | ||
003 | BD-DhNSU | ||
005 | 20190402134339.0 | ||
008 | 190402s1999 maua|||g |||| 001 0|eng d | ||
010 | _a | ||
020 | _a0256209829 | ||
040 |
_aDLC _cDLC _dBD-DhNSU |
||
041 | _aeng | ||
050 | 0 | 0 |
_aHF5415.13 _b.M369 1999 |
082 | 0 | 0 |
_a658.8 _bP455b |
100 | 1 | _aPerreault, William D. | |
245 | 0 | 0 |
_aBasic marketing : _ba global managerial approach / _cWilliam D. Perreault and E. Jerome McCarthy |
250 | _a13th ed. | ||
260 |
_aBoston : _bIrwin/McGraw-Hill, _cc1999. |
||
300 |
_axxiv, 831 p. : _bill. ; _c27 cm. |
||
650 | 0 | _aMarketing management | |
650 | 4 | _aManagement | |
650 | 4 | _aSales management | |
700 | 1 | _aMcCarthy, E. Jerome | |
942 |
_2lcc _cBK |