000 nam a22 a 4500
999 _c9430
_d9430
001 BD-DhNSU-9430
003 BD-DhNSU
005 20190402134339.0
008 190402s1999 maua|||g |||| 001 0|eng d
010 _a
020 _a0256209829
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5415.13
_b.M369 1999
082 0 0 _a658.8
_bP455b
100 1 _aPerreault, William D.
245 0 0 _aBasic marketing :
_ba global managerial approach /
_cWilliam D. Perreault and E. Jerome McCarthy
250 _a13th ed.
260 _aBoston :
_bIrwin/McGraw-Hill,
_cc1999.
300 _axxiv, 831 p. :
_bill. ;
_c27 cm.
650 0 _aMarketing management
650 4 _aManagement
650 4 _aSales management
700 1 _aMcCarthy, E. Jerome
942 _2lcc
_cBK