| 000 | nam a22 a 4500 | ||
|---|---|---|---|
| 999 |
_c9724 _d9724 |
||
| 001 | BD-DhNSU-9724 | ||
| 003 | BD-DhNSU | ||
| 005 | 20190402134407.0 | ||
| 008 | 190402s1993 ilua|||g |||| 001 0|eng d | ||
| 010 | _a | ||
| 020 | _a0256134634 | ||
| 040 |
_aDLC _cDLC _dBD-DhNSU |
||
| 041 | _aeng | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.M369 1993 |
| 082 | 0 | 0 |
_a658.8 _bM478a |
| 100 | 1 | _aMcCarthy, E. Jerome | |
| 245 | 0 | 0 |
_aBasic marketing : _ba global-managerial approach / _cE. Jerome McCarthy and William D. Perreault |
| 250 | _a11th ed. | ||
| 260 |
_aIllinois : _bIrwin, _cc1993. |
||
| 300 |
_axxii,770 p. : _bill. ; _c26 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aMarketing | |
| 650 | 4 | _aSales marketing | |
| 700 | 1 | _aPerreault, William D. | |
| 942 |
_2lcc _cBK |
||