Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler.
Material type: TextLanguage: English Publication details: Boston : McGraw-Hill/Irwin, c2009.Edition: 5th edDescription: xxviii, 708 p. : ill., map ; 26 cmISBN:- 9780073380933
- 9780071263931
- 658.8 Z48s
- HD9980.5 .Z45 2009
Cover image | Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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Books | North South University Library | Non-fiction | General Stacks | HD9980.5.Z45 2009 (Browse shelf(Opens below)) | 1 | 1 | 29487 | ||
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Books | North South University Library | Non-fiction | General Stacks | HD9980.5.Z45 2009 (Browse shelf(Opens below)) | 2 | Available | 29855 | ||
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Books | North South University Library | Non-fiction | HD9980.5.Z45 2009 (Browse shelf(Opens below)) | 3 | Checked out | 2011-05-06 10:00 | 29856 |
Includes bibliographical references and index.
Marketing & International Business
Social Science
Sumaiya Kainat Bintey Kohinoor
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