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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2009
Availability: Items available for loan: North South University Library (1)Location, call number: GEN HD9980.5.Z45 2009. Items available for reference: North South University Library: Not for loan (1)Location, call number: GEN HD9980.5.Z45 2009. Not available: North South University Library: Checked out (1).

2.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ... [et al.]. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : McGraw-Hill Irwin, c2011
Availability: Items available for loan: North South University Library (1)Location, call number: GEN HD9980.5.S47 2011.

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