North South University Library OPAC
Managerial economics : economic tools for today's decision makers / Paul G. Keat, Philip K.Y. Young and Stephen E. Erfle.
Material type:
TextLanguage: English Publication details: Boston : Pearson, c2014.Edition: 7th edDescription: 619 p. : ill. ; 27 cmISBN: - 9780273791935
- HD30.22 .K43 2014
| Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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North South University Library | Non-fiction | General Stacks | HD30.22.K43 2014 (Browse shelf(Opens below)) | 1 | Available | 38465 | ||
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Books
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North South University Library | Non-fiction | General Stacks | HD30.22.K43 2014 (Browse shelf(Opens below)) | 2 | Available | 38466 |
Includes bibliographical references and index.
Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions: perfect competition and monopoly -- Pricing and output decisions: monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation in a global setting -- Government and industry: challenges and opportunities for today's manager -- The global soft drink industry.
Management
Economics
Nuri Mahajabi
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