Normal view MARC view ISBD view

Advertising management /

Batra, Rajeev

Advertising management / Rajeev Batra, John G. Myers and David A. Aaker - 5th ed. - New Delhi : Prentice Hall, c1996. - xiii, 754 p. : ill. ; 25 cm.

ISBN: 9788120312197

LCCN:

Subjects--Topical Terms:
Advertising
Management

LC Class. No.: HF5823 / .A13 1996

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

North South University Library OPAC

Advertising management /