North South University Library OPACMarketing research : (Record no. 11698)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00962nam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | BD-DhNSU-11698 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhNSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231025141434.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190402s1999 ii a|||g |||| 001 0|eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 817808368x |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273706892 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | BD-DhNSU |
| Modifying agency | BD-DhNSU |
| 041 ## - LANGUAGE CODE | |
| Language code of text | eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .M29 1999 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | M249m |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | an applied orientation / |
| Statement of responsibility, etc. | Naresh K. Malhotra |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Pearson Education, |
| Date of publication, distribution, etc. | c1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 824 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 526 0# - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Marketing & International Business |
| 590 ## - LOCAL NOTE (RLIN) | |
| Documentalist | Md. Abdul Hakim |
| 590 ## - LOCAL NOTE (RLIN) | |
| Documentalist | Abu Sadat Md. Sayem |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| General subdivision | Methodology |
| 856 4# - ELECTRONIC LOCATION AND ACCESS | |
| Public note | Full text available: |
| Materials specified | ◉ login required |
| Uniform Resource Identifier | https://opac.northsouth.edu/cgi-bin/koha/opac-retrieve-file.pl?id=3528bb24090b82f0e3c5efe8812db042 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | lcc |
| Koha item type | BK |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) | |
| -- | 11698 |
| -- | 11698 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection Code | Permanent Location | Current Location | Date acquired | Source of acquisition (Supplier) | Currency | Price | Total Renewals | Call Number | Barcode (Accession #) | Checked out | Copy number | Converted Price ( Tk. ) | Item type | Total Checkouts | Date last seen | Date last checked out | Shelving location | Bill Date |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| lcc | Non-fiction | North South University Library | North South University Library | 2003-01-29 | Smart Books | ৳ (BDT) | 360.00 | 1 | HF5415.2.M29 1999 | 19986 | 2019-10-28 | 1 | 360.00 | Books | |||||||||
| lcc | Non-fiction | North South University Library | North South University Library | 2003-09-03 | Smart Books | ৳ (BDT) | 360.00 | 1 | HF5415.2.M29 1999 | 20069 | 2 | 360.00 | Books | 1 | 2023-09-26 | 2023-09-26 | |||||||
| lcc | Non-fiction | North South University Library | North South University Library | 2003-09-03 | Smart Books | ৳ (BDT) | 360.00 | HF5415.2.M29 1999 | 20070 | 3 | 360.00 | Books | |||||||||||
| lcc | Not For Loan | Non-fiction | North South University Library | North South University Library | 2020-09-24 | HF5415.2.M29 2007 | 500010029 | 1 | eBook (Electronic Book) | 2020-09-24 | Online | 2020-09-24 |