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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml and Mary Jo Bitner.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New York : McGraw-Hill, c2000.Edition: 2nd edDescription: xxviii, 620 p. : ill., figs., tabs. ; 26 cmISBN:
  • 0072312211
  • 9780071169943
Subject(s): DDC classification:
  • 658.8 Z48s
LOC classification:
  • HD9980.5 .Z45 2000
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Holdings
Item type Current library Collection Shelving location Call number Copy number Status Date due Barcode
Books Books North South University Library Non-fiction General Stacks HD9980.5.Z45 2000 (Browse shelf(Opens below)) 1 Available 17792
Books Books North South University Library Non-fiction General Stacks HD9980.5.Z45 2000 (Browse shelf(Opens below)) 2 Available 17793
Books Books North South University Library Non-fiction General Stacks HD9980.5.Z45 2000 (Browse shelf(Opens below)) 3 1 17794
Books Books North South University Library Non-fiction General Stacks HD9980.5.Z45 2000 (Browse shelf(Opens below)) 4 Available 18822
Books Books North South University Library Non-fiction General Stacks HD9980.5.Z45 2000 (Browse shelf(Opens below)) 5 Available 18823
Books Books North South University Library Non-fiction General Stacks HD9980.5.Z45 2000 (Browse shelf(Opens below)) 6 Available 18824
Books Books North South University Library Non-fiction General Stacks HD9980.5.Z45 2000 (Browse shelf(Opens below)) 7 Available 18825

Includes bibliographical references and index.

Marketing & International Business

Sumaiya Kainat Bintey Kohinoor

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