Marketing management : analysis, planning, implementation and control / Philip Kotler

By:

Kotler, Philip

Material type: Text

TextLanguage: English Publication details: New Jersey : Prentice-Hall, c1994.Edition: 8th edDescription: xxix, 801 p. : ill., figs., tabs., maps. ; 26 cmISBN:

0137228511

Subject(s):

Marketing Management
Marketing Marketing management

LOC classification:

HF5415.13 .K64 1994

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Books	North South University Library	Reference	Reference Section	HF5415.13.K64 1994 (Browse shelf(Opens below))	1	1		20775

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Marketing management : analysis, planning, implementation and control / Philip Kotler