Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml and Mary Jo Bitner.
Material type: TextLanguage: English Publication details: New Delhi : Tata McGraw-Hill, c2003.Edition: 3rd edDescription: xx, 668 p. : ill. ; 26 cmISBN:- 0070530424
- 9780070530423
- 658.8 Z48s
- HD9980.5 .Z45 2003
Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|---|
Books | North South University Library | Non-fiction | General Stacks | HD9980.5.Z45 2003 (Browse shelf(Opens below)) | 2 | Available | 28721 |
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HD9980.5.Z45 2000 Services marketing : integrating customer focus across the firm / | HD9980.5.Z45 2000 Services marketing : integrating customer focus across the firm / | HD9980.5.Z45 2000 Services marketing : integrating customer focus across the firm / | HD9980.5.Z45 2003 Services marketing : integrating customer focus across the firm / | HD9980.5.Z45 2009 Services marketing : integrating customer focus across the firm / | HD9980.5.Z45 2009 Services marketing : integrating customer focus across the firm / | HD9980.5.Z45 2013 Services marketing : integrating customer focus across the firm / |
Includes bibliographical references and index.
Marketing & International Business
Sumaiya Kainat Bintey Kohinoor
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