Consumer behavior and marketing strategy / J. Paul Peter and Jerry C. Olson
Material type: TextLanguage: English Publication details: Boston : Irwin/McGraw-Hill, c1999.Edition: 5th edDescription: xxv, 545 p. : ill. ; 26 cmISBN:- 0256261903
- 658.8342 P478c
- HF5415.3 .P468 1999
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Books | North South University Library | Non-fiction | HF5415.3.P468 1999 (Browse shelf(Opens below)) | 1 | Available | 26763 |
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HF5415.2.Z54 2010 Exploring marketing research / | HF5415.3.B323 1993 Handbook of marketing scales : | HF5415.3.B785 2005 Marketing scales handbook : | HF5415.3.P468 1999 Consumer behavior and marketing strategy / | HF5415.3.W536 1990 Consumer behavior / | HF5415.32.C6586 2001 Consumer behavior : | HF5415.32.E53 1993 Consumer behavior / |
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