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Driving brand value : using integrated marketing to manage profitable stake holder relationships / Tom Duncan and Sandra Moriarty

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New York : McGraw-Hill, c1997.Description: xix, 284 p. ; 23 cmISBN:
  • 0786308222
Subject(s): DDC classification:
  • 658.8 D911
LOC classification:
  • HF5415.13 .D845 1997
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books North South University Library Non-fiction HF5415.13.D845 1997 (Browse shelf(Opens below)) 1 Available 13946
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HF5415.13.D32 1990 Marketing management : HF5415.13.D32 1995 Marketing management : HF5415.13.D48 1997 Marketing management / HF5415.13.D845 1997 Driving brand value : HF5415.13.H87 2013 Business marketing management / HF5415.13.J35 1999 Marketing planning & strategy / HF5415.13.J35 2009 Marketing planning and strategy /

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