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Strategic marketing / David W. Cravens and Nigel F. Piercy by Series:
Edition: 7th ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: North South University Library (4)Location, call number: HF5415.135.C72 2003, ...
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International marketing / Philip R. Cateora and John L. Graham. by Series: McGraw-Hill/Irwin series in marketing
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2005
Availability: Items available for loan: North South University Library (3)Location, call number: GEN HF1416.C38 2005, ... Items available for reference: North South University Library: Not for loan (3)Location, call number: HF1416.C375 2005, ...
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Marketing strategy : a decision-focused approach / Orville C. Walker and John W. Mullins by
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: New York : McGraw-Hill/Irwin, c2011
Availability: Items available for loan: North South University Library (1)Location, call number: HF5415.13.M3586 2011. Not available: North South University Library: Checked out (1).
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International marketing / Philip R. Cateora, Mary C. Gilly and John L. Graham. by
Edition: 14th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2009
Availability: Items available for loan: North South University Library (1)Location, call number: GEN HF1416.C38 2009. Items available for reference: North South University Library: Not for loan (1)Location, call number: GEN HF1416.C38 2009.
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A preface to marketing management / J. Paul Peter and James H. Donnelly by
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: New York : McGraw-Hill/Irwin, c2011
Availability: Items available for loan: North South University Library (3)Location, call number: HF5415.13.P388 2011, ...
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Marketing / Roger A. Kerin, Steven W. Hartley and William Rudelius by
Edition: 10th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2011
Availability: Items available for loan: North South University Library (1)Location, call number: HF5415.M29474 2011.
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Marketing / Dhruv Grewal and Michael Levy. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2010
Availability: Items available for loan: North South University Library (2)Location, call number: GEN HF5415.G74 2010, ...
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ...[et al.]. by
Edition: 6th ed. Special Indian ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English
Publication details: New Delhi : McGraw-Hill Irwin, c2013
Availability: Items available for loan: North South University Library (2)Location, call number: GEN HD9980.5.S47 2013, ... Items available for reference: North South University Library: Not for loan (1)Location, call number: GEN HD9980.5.S47 2013.
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