Strategic brand management : creating and sustaining brand equity long term / Jean-Noël Kapferer.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 8175541091
- HD69 .B7K37 2000
Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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North South University Library | Non-fiction | General Stacks | HD69.B7K37 2000 (Browse shelf(Opens below)) | 1 | Available | 22082 |
Includes bibliographical references and index.
Management
Nuri Mahajabi
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