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Advertising and promotions : an integrated brand approach / Richard J. Semenik ... [et al.].

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Mason, OH : South-Western Cengage Learning, c2012.Edition: 6th edDescription: xIi, 710 p. : ill. ; 29 cmISBN:
  • 9780538479868
Subject(s): LOC classification:
  • HF5837 .A384 2012
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books North South University Library Non-fiction HF5837.A384 2012 (Browse shelf(Opens below)) 1 Available 34321
Books Books North South University Library Non-fiction HF5837.A384 2012 (Browse shelf(Opens below)) 2 Available 34615

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